Local SEO · Based in Tulsa

SEO for home service companies, measured in booked jobs.

Google Maps, your Business Profile, service pages, reviews and speed, with every booked job traced back to the search that found you.

Book a 15-minute call

15 minutes with me. Your numbers first, then fit, then price.

  • 40+ five-star Google reviews
  • $10M+ in client revenue over 5+ years

Searches that should ring your phone

  • ac replacement near meHVAC
  • water heater repairPlumbing
  • roof leak repairRoofing
  • water damage cleanupRestoration
  • tree removal near meTree care

When a homeowner nearby types one of these, you want to be the company they call. Not a lead site that sells their name to three of your competitors.

What I do every month

SEO for a home service company comes down to six jobs, done every month.

No mystery and no padded audit. This is the work, and it all points at one thing: the phone ringing with people who need what you do.

  1. Local search and Google Maps

    Show up in the map results when someone in your service area searches for what you do.

  2. Your Google Business Profile

    Categories, services, photos and posts kept current, so your profile gets the call, not a competitor's.

  3. Service and city pages

    A page for every service you want to sell and every area you want to win, written to rank and to get the call.

  4. Reviews

    A review request after every job, so your reviews keep growing without you chasing anyone.

  5. Technical speed

    Fast, clean pages Google can read and phones load quickly, with the business details marked up for search.

  6. Tracking every job back to the search

    Most importantEvery call and form tied to how the homeowner found you, so you see booked jobs, not just rankings.

Rankings are a means. Booked jobs are the point.

Case study · HVAC

Every new system Dowd sold in four months, traced back to how the homeowner found them.

Dowd Heat and Air, a Tulsa HVAC company, June 1 to September 29, 2026. Search engines, Google Ads, direct visits: every sale has a source, a path and a name. Every number comes from Dowd's Housecall Pro, Google Ads and books.

  1. Ryan S.

    Runtru by Trane furnace and condensers, installed Jul 20

    Bing search

    HomepageForm, Monday before noon

    $15,876

  2. Marty W.

    Rheem 4-ton system, install Oct 1

    Direct visit

    Reviews pageShort formBack 4 hours laterFull form

    $10,980

  3. Tanner J.

    Rheem 3.5-ton system, install Sep 29

    Direct visit

    About usAC repair page formQuote approved next day

    $8,777

  4. Jacque F.

    Sinclair 3.5-ton system and furnace, Aug 29

    Yahoo search

    HomepageForm, Friday 10:30 pmSold next morning

    $8,500

  5. Marilyn C.

    Rheem 3.5-ton AC and coil, Jul 16

    Google ad

    Searched “Dowd”Tapped to callService call booked 8:01 am

    $7,804

  6. G. family

    Rheem 4-ton AC and coil, Sep 24

    Google ad

    Searched “Dowd”Tapped to callService call 50 min later

    $7,494

  7. Mike E.

    American Standard ventilator (ERV) replacement, Jul 23

    Google ad

    “AC repair” searchTapped to callCustomer created 38 min later

    $5,448

  8. Adam V.

    Runtru 3-ton AC and coil, installed Sep 3

    Google ad

    Ad for new AC systemsTapped to callQuote approved same day

    $5,130

Names shortened to a first name and initial. Four of the eight found Dowd without clicking an ad.

Page one of Dowd's quarterly report: What the Growth Engine brought in, June 1 to September 29, 2026, with $81,068 booked from leads we can trace. See the actual report page (opens in a new tab)

Your report shows booked jobs with names on them, not a page of rankings.

That's page one of the quarterly report Dowd's owner got in September. When we talk, I'll open the actual dashboards and show you the receipts.

Where SEO fits

SEO gets you found. Four more parts turn that into booked jobs.

On its own, a ranking is a listing. Inside the system, it's a call, a booked job and a name in your report.

  1. SEO

    Homeowners find you.

    A search for what you do finds you, not the shared lead sites. It gets stronger every month you own it.

  2. Ads

    Ads that print calls, not clicks.

    Paid search fills the gaps while rankings grow. Want more volume? We turn the dial up.

  3. Website

    Your site gets the call.

    A homeowner lands at 11pm with a problem. The site gets them to call. That's its only job.

  4. Follow-up

    No lead slips away.

    Missed-call text-back, appointment reminders and review requests catch the leads you already pay for.

  5. Tracking

    Every job traced to a dollar.

    Every call and closed job tracked back to the dollar that created it. No more guessing.

One system, one person accountable.

I build and run all five parts, so nobody gets to blame the other vendor. See all five parts

Tree care · Google reviews

What showing up on Google did for a tree care company.

Paragon Tree Care, in their words. Next to it, what two other clients wrote about the Google work in their reviews of Digon.

Tree care

40+

Calls a month, 90 days in

“Went from barely showing on Google to 40+ calls per month in 90 days.”

Paragon Tree Care

“My family HVAC company has been working with Dominic for about 9 months now and he's great at what he does! He's always up for answering questions and is great at follow up! I highly recommend his company for your local SEO.”

Abby DowdGoogle review

“Dominic is super helpful! I was having trouble with my Google business page. He quickly got to the root problem and the resolution.”

Kath WilliamsGoogle review

FAQ

Questions owners ask about SEO before the call.

Straight answers. Anything else, ask me on the call.

What does SEO cost?

It depends on your market and your ad budget, but mostly on the results you want: how many more jobs you want to take on. More jobs cost more, because we have to pay to get them. That's how it works. On the call we go over your numbers first. If they pencil out and it makes sense for us to work together, I'll give you an exact number, and there's no surprise at the end.

How long does SEO take to work?

SEO usually takes 3 to 6 months to show significant results, and it keeps building after that. That's why it runs alongside ads in the system: once everything's set up, calls start almost immediately, usually the following week, while the rankings grow.

Can you guarantee first-page rankings?

No. Nobody controls Google, and anyone who promises you a #1 ranking is guessing. What I can show you every month is the work and the booked jobs it brings. For HVAC companies doing $1M+ a year, there is a written guarantee, and it's on booked work, not rankings: your install pipeline pays for itself in 90 days, or I keep working free until it does.

Do I own the website, accounts, and data?

Yes. All of it. The website, the ad accounts, the tracking numbers, the customer data, the reviews, the rankings. Everything is built in your name from day one. If we ever part ways, you keep the machine. I have zero interest in holding your business hostage. That's the shared-lead-site model, and it's the exact thing I built this to replace.

Can I hire you for just SEO?

Sometimes. The results on this page come from all five parts working together, because each one feeds the next. If you only need SEO, tell me on the call and I'll tell you straight whether it will move the needle on its own. See all five parts.

Do you only work with Tulsa companies?

No. I'm based in Tulsa, and so is Dowd, but local SEO works the same way in any market: it's about showing up in the area you serve. If you're an HVAC company, the fit is a major US metro or suburban market.

Rankings are nice. Booked jobs pay the bills.

Fifteen minutes with me: your numbers first, then whether it makes sense to work together, then price. If the math doesn't work, I'll tell you.

Book a 15-minute call

You'll talk to me, not a sales rep.